Mobile is drastically taking over the desktop and the time people spend on their mobile is seeing a gradual growth. Businesses are increasingly looking at providing more engaging content on mobile to gain a competitive advantage.
By 2020, the number of smartphone users is projected to reach 2.87 billion. 62% of users access the internet using their mobile phones.
If you own an online business, then it becomes all the more important to create a mobile app to reach your audience in a more personalized manner. Having a mobile app can help a business significantly by:
- Augmenting the revenue by increasing sales and introducing a new revenue stream
- Increase your brand awareness
- Build engagement for your audience
Mobile apps are expected to generate $189 billion in revenue by 2020. 49% of people open an app 11+ times each day.